To do or not to do (and when)? And what do they tell people about you and your brand? That is the question when it comes to the annual christmas cards. At least if you are a trained graphic designer, currently running a brand and design consultancy. The pressure is massive, or perhaps that's only in my head.
I was, however, delighted to get an invitation by design studio mermermer (www.mermermer.com), run by seven talented designers, to get the christmas card business taken care of. The simple recipe was to hand in a list of recipients and 25 SEK (€ 2.50) per card. The rest was to be taken care of by mermermer. Including sending the cards out on time!
It was an absolutely fabulous idea. But pressure got the better of me and here I am, without the, no doubt, ingenious and very special christmas cards designed by mermermer. Instead I made them myself. Again. Now, what does that say about me (and my brand)?
So, merry christmas to all of you! I hope the holidays will be filled with rest and no decision making. And perhaps a bit of snow. Or sunny summer days.
